Search Engines & Content Management Systems For Instant Traffic

Todays websites are dynamic. Most customers want to have their hands dirty with the content and details of their own website for various reasons, including timely updation of content, Cost effeciency and more. Technology has put itself on the front to enable customers to get the best of their website and they can now control the content of their website from their home, office or for that matter anywhere. With the evolving technology, things have gotten a bit complicated too for most of the designers and also for the Search engine optimizers on the job. Most designers struggle to get a proper CMS in place and after that, The SEO guys are complaining about tags not in place, keywords not ranking well and a lot more.

Choosing the right Content management solution is the key to a successful website. A dynamic website should know where its leading its users to. Getting a good CMS in place does not mean that you could really be on the top of the Google game. For that matter, Most Content management systems cannot rank well as compared to a static websites, but there are a few who can excel any Static website. Wordpress , if programmed to be a content management system, is one of the best software to be in place for a website. Perfect SEO ability, Lots of plugins and of course a great user interface which enables the client to easily manage their content.

Choose your content management system wisely. If you have a shopping cart in place you may want to consider one which has a few set things in place. The same goes for any content management system

Key features you should check out when you are implementing a CMS with SEO in mind includes

1. URL Redirection : You dont want a long url with ?, & and a lot of other wierd charecters. You would want a cleaner URL. Compare http://www.yoursite.com/products.php?id=199734&prod_name=tortillas in Moon as to http://www.yoursite.com/tortiallas_in_moon.html. The second URL makes more sense and is more easier for search engines to see the keyword in the URL itself

2. Ability to manage  Title tags, Description and Keywords among other things. : This is Key. The most important thing search engines like to see is the Title and the Description tags. Your CMS will have to keep these SEO features in mind.

3. Ability to Ping : Well not most softwares will let the web know that there has been a change on your site. A small new page or a modification of an address. Pinging is letting the web know that your website has changed. There has been an activity. Of course this is not important, but think of it, a website which can ping gets picked up by google and other search engines in hours, while the ones which are not pinged will take its own sweet time (sometimes months) to be noticed by search engines….

There are more to come in and i will add them as we go … for now… in simple sweet words, Wordpress is a great CMS software which is FREE and is completely customizable for SEO. If you had to go for a CMS, Go for Wordpress.